Posts Tagged ‘guest blog’

Guest blog: Little Black Dash

Monday, February 22nd, 2010

beyondwords would like to welcome today’s guest blog author, Rebecca Butcher. Rebecca is a recent graduate of Michigan State University and a new resident of New York. She is the editor of everything from your paragraphs to a generation’s array of emotions and enjoys every second of it. Drawing parallels without drawing conclusions is her second favorite activity. You can contact her, tweet her, and even facebook her with your thoughts in general — communication is what she’s all about.


I’ve used and abused em dashes since high school. Every theme paper I wrote was peppered with dashes, and I began to view the illustrious em dash as pepper-punctuation to spice up my otherwise formulaic essay. I had a teacher ask why I chose to use em dashes instead of the more frequently abused comma, but my only reason was that I liked them—they seemed to fit in with my sentences well. Punctuation personality quizzes tell me I’m an em dash. I have, in my course as a writer, editor, tweeter, and Facebook-er, decided that the em dash is the punctuation world’s equivalent of the little black dress.

To clarify before I continue, there are three dashes in all English usage: the en dash (–), the em dash (—), and the 3-em dash (———). Try to think of them as hemlines.

The en dash appears frequently, but has a specific purpose, like, say, a miniskirt. It’s shorter than our little black dash—the length of the letter n. The job of an en dash is to show a range, be it of numbers, amounts, dates, scores—safely anything else that may otherwise require the word to between values. It is a preemptable piece of punctuation, so if a range is proceeded by a preposition like between or from, use the words to, from, or through in place of the dash. It is also a stand-in for the hyphen to avoid ambiguity when connecting hyphenated terms and open compounds. In other words, let the user beware of the en dash; it is difficult to pull off.

The 3-em dash is long and unusual like an evening gown, and you use it only on very formal occasions; that is, in certain types of bibliographic systems when you reference the same author but a different work. Sometimes, too, you use a 3-em dash in place of omitted words, like the black bars over bodies when the person has omitted clothing.

An em dash is a beautiful, functional piece of punctuation, perfectly balanced for all of your writing needs—like the LBD. It can arrest attention in the middle of a word party, exemplify good taste in relating a list, and is appropriate for even the most solemn of written occasions, even showing one overcome—with—emotion—. Its length is just right. The eye slides across the dash and focuses immediately on the words after it. You can see the space it creates, its slim line coming at you from a paragraph away.

The em dash is the most versatile—and not surprisingly, the most common—of all the dashes. Its foremost use is to set off digressions or descriptions within text a little more than normal. With these functions, a pair of em dashes make an interesting alternative to commas, colons, semicolons, and parentheses when used correctly. But be careful—too many will make your text feel breathless, much like how you’d feel wearing a little black dress in a wrestling match.

It’s true that some textual stylists conclude that the em dash is overused and should be avoided unless there are no other options for punctuation. However, it is more likely that they are tired of seeing such a staple misused and mistaken. Either way, the little black dash is one of those things you should always have hanging on your keyboard, a little piece that can do you and your writing so much good.

Guest Blog: TEDxDetroit: Ideas worth spreading

Friday, October 30th, 2009

Megan Gebhartbeyondwords would like to welcome today’s guest blog author, Megan Gebhart. Megan is a Marketing Junior at Michigan State University and the creator of msuCatalyst, a website that offers advice from MSU alumni and uncovers the inspiring activities happening with current students.

Luckily for Megan, there is no shortage of brilliant alumni and fascinating students from Michigan State. Between the 45,000+ undergrad students on campus, 14,868 members in the MSU Alumni Association LinkedIn group, and great events like TEDxDetroit, it’s easy to find someone (or something) great to write about.

You can find Megan at msuCatalyst and on Twitter.


I’ve had a busy morning. I’ve taken the road less traveled, tackled my to-do list with a machete, narrowly escaped the deathly mortal jaws of the lava monster living in my kitchen, and evicted all negathoughts living in my head.

I’m not crazy; these are the side effects of attending TEDxDetroit last Wednesday.

The idea behind TED started in Long Beach, California with the intention of bringing together people from the worlds of Technology, Entertainment, and Design to share their ideas worth spreading. Originally, the only way to experience TED was attending the exclusive California event, but that changed when the organization released videos online, launching a global phenomenon.

The power of the TED concept is obvious. TED devotees realize knowledge is connected and when people from different realms of knowledge share their ideas, powerful and positive change occurs.

The newest addendum to the TED family is TEDx, a string of independently organized events occurring anywhere enterprising individuals are willing to organize an event. When Charlie Wollborg, Founding Partner of Curve Detroit, heard the news, he jumped on the opportunity to host an event that brought the area’s leading creators, catalysts, entrepreneurs, artists, technologists, designers, scientists, thinkers, and doers together to discuss positive ideas for the world from Detroit.

Not just positive ideas—positive ideas worth spreading. And on October 21, that is exactly what happened. (more…)

Guest Blog: Doing what you love to loving what you do: a journey from internship to employment

Thursday, October 22nd, 2009

Julie Becker

beyondwords welcomes today’s guest blog author, Julie Becker. Julie is the Ideation Specialist at Motion Marketing & Media (M3) in Lansing, MI. Julie earned her B.A. in creative advertising at Michigan State University (MSU) and graduated in May 2009. Her work at M3 touches areas of communication, writing, design, and social media marketing.

Julie is passionate about innovative thought and collecting desk tchotchkes. She actively works to connect college students with the downtown Lansing area, most recently as the co-creator of Lansing Breakfast Club. You can find her on Twitter, LinkedIn, and Facebook.


I’ll never forget it.

I was riding the CATA bus on an overcast day in March, on my way to the Communication Arts building at MSU. It was the spring of 2006 and I couldn’t believe I was about to become a statistic. I never thought it would be me, but there I was, about to change my major.

Journalism was my first love and the reason I chose to attend MSU. Yet here I was abandoning it, trading it in for the political, dirty, oversexed world of (gasp!) advertising.

It wasn’t the transition I was ultimately upset with; it was the fact that the institutionalized world of education forced me to choose one avenue, one path, one passion to study. “How is this even possible?” I thought to myself. “How can I be expected to choose?”

But my passion for design at the time was slightly greater than that of writing (we’re talking fractions). So, I made the switch and vowed to enroll in as many journalism (JRN) classes as my new major would allow. There weren’t many opportunities, but in the fall of 2007 I found myself in JRN 205, Writing for the Media.

My instructor for the course, and now my boss at M3, was Tiffany Dowling. Tiffany was the first, and one of few, to take a professional chance on my abilities as a student.

It was October of my junior year, and I realized I had nothing to lose. Tiffany knew everyone in Lansing, so I laid my cards on the table for her one day after class. (more…)

Guest Blog: 2009 Nonprofit Technology Conference

Thursday, May 21st, 2009

Kristen Byersbeyondwords would like to welcome today’s guest blog author, Kristen Byers. Kristen is the New Media Development Specialist for the Monterey Institute of International Studies, and she holds a B.A. in Professional Writing from Michigan State University. She recently attended the 2009 Nonprofit Technology Conference and we invited her to share what she took away about nonprofits, social media, and professional writing.


A few weeks ago, I attended the 2009 Nonprofit Technology Conference hosted by the Nonprofit Technology Network (NTEN). You may have seen our event hashtag (#09ntc) trending on Twitter. Approximately 1,400 non-profit techies came together for three days in San Francisco, California.

A big focus of the conference was definitely social media. Nonprofits are exploring new ways of spreading their mission and deploying their message, which often involve YouTube, Facebook, Twitter, and other social sites. Nonprofits are not only using social media to reach their audiences, they are also using social media for fundraising and recruitment purposes. However, nonprofits are quickly learning that in order to maximize the benefits of social networking, the communication needs to go both ways; conversations are much more effective than one-way communication blasts.

Highlights of the conference included the plenary speakers who kicked off the conference each morning.

Clay Shirky, author of Here Comes Everybody, spoke about digital networking and grassroots activism. Some memorable snippets:

  • “The loss of control you fear is already in the past.”
  • “Once one person solves the problem once, the problem stays solved for everybody.”
  • “Don’t hire consultants. Hire your own 23-year-olds.”
  • “Nothing says dictatorship like arresting people for eating ice cream. The problem wasn’t the ice cream: it was the group.”

Eben Moglen, law professor at Columbia University, spoke about the ownership of software and knowledge:

  • “Knowledge has to be shared to be valuable.”
  • “In the digital world, we have escaped the constraints of scarcity but still bias against sharing.”

However, the best part of the conference was Holly Ross (Executive Director of NTEN) and her remake of Beyonce’s “Single Ladies” music video. Holly’s video was a thank you to the NTEN community for donating scholarship money to help others attend 09NTC.

My favorite breakout session was entitled “Effective Online Communications.” This session, as well as many others, emphasized the need to plan and strategize before launching any new communications efforts (and to reevaluate old efforts once in a while to make sure they are still serving your original purpose!).

You can find my notes from 09NTC on my work blog. In addition, many of the breakout session materials are also available online.

Guest Blog: Copyright and Digital Writing

Wednesday, October 15th, 2008

Martine Courant Rifebeyondwords would like to welcome today’s guest blog author, Martine Courant Rife. Martine teaches technical writing at Lansing Community College and she is a recent recipient of a PhD in Rhetoric & Writing from Michigan State University. She is also an attorney admitted to practice in two states with an active license in Michigan.

Martine generally writes on the topic of copyright and digital writing, and we invited her to share her findings from a study she conducted that explored how copyright influences writing practices for professional writers. Check out Martine’s insights on how professional writers need to consider fair use, copyright, and other issues of authorship when writing for the web.


Last fall, with the help of the Writing in Digital Environments Research Center at Michigan State University, I conducted a study among technical and professional writers (writing in educational contexts), “Is there a Chilling of Digital Communication,” exploring how copyright influences their writing practices – how much they understand copyright, how important they think it is, and whether or not copyright is causing problems or otherwise influencing choices these writers make when composing for the web. I think we can pretty much agree that there really isn’t a way around the “copyright problem” when writing in digital environments, and this fact was agreed on by the writers in the study.

The study used a digital survey (created on Survey Monkey) of over 300 writers, as well as face-to-face interviews with seven digital writers who were professional writing students or had recently graduated with professional writing degrees. During the interviews, the writers shared some of their web compositions/web designs, and talked to me about how copyright law did or did not influence the choices they made when writing for the web. (more…)