Posts Tagged ‘sustainability’

Clever posters tie sustainability, politics

Friday, October 10th, 2008

It’s the political season, and some savvy Michigan State University (MSU) students have captured the national buzz by spinning well-known political catch phrases into smart sustainability-focused posters. Students from Writing, Rhetoric, and American Cultures (WRAC) teamed up with students from MSU’s art department to create the series of six posters.

“Everyone is thinking politics these days,” said John Kinch of East Lansing, a former visiting assistant professor in WRAC and principal of Kinch Communications. “That’s why last spring in my publications management course, we chose these types of phrases for this fall’s campaign to raise awareness about sustainability. It’s a global, bi-partisan, issue that we hope people stay engaged with long after this election season is over.”

ecofoot posters

Students in Kinch’s class were mentored by Kelly Salchow, an assistant professor of art and art history at MSU and Terry Link, director of the Office of Campus Sustainability.

The posters will be featured throughout East Lansing and the Michigan State University campus. T-shirts with the design can be purchased from the East Lansing-based www.retroduck.com. The full-size posters can also be downloaded from www.ecofoot.msu.edu.

Read more about the student project in the MSU News Bulletin (opens as a pdf in a new window).