Posts Tagged ‘Writing’

In the Workplace with Luke Capizzo

Monday, October 19th, 2009

Name: Luke Capizzo
Title: Communications Specialist
Website: twitter.com/capizzol, www.mcul.org
Location: Lansing, MI
Luke Capizzo

Tell us about your educational/professional background.
I graduated from Michigan State University in ‘07 with a dual B.A. in Political Theory and Constitutional Democracy (PTCD, that’s one) and Professional Writing (PW). I really enjoyed studying the leading writers in Western political thought, but I’m employed because of the writing skills, design processes, and use of the serial comma that I learned in Professional Writing. I spent a year at a small PR firm (with varying degrees of success) before taking my current job.

Tell us about your current job.
I’m a communications specialist with the Michigan Credit Union League (MCUL), the state trade association for credit unions. I’m in a department of four people that takes care of media relations, publications, multimedia, web writing (and a little bit of design), social media outreach, and member communications. I handle about half of the media relations load including writing press releases and op-eds, contacting reporters and pitching stories, and general strategizing for media outreach. We get to dabble in the political advocacy side of media communications as well, which I enjoy tremendously.

I also write for four different MCUL publications and am the editor/designer for one of them. We oversee the website content, so I get to do regular updates to the public affairs pages and work with other departments to improve the information architecture, usability, and writing in their areas as well. Our department does video work, generally for web use, so I get to write, shoot, and edit the occasional short video. My boss (the director of public affairs) is a former TV news guy, so I’ve learned a lot about basic video production from working with him. I also tweet occasionally on the company account. (more…)

In the Workplace with Amy Nalette

Sunday, January 18th, 2009

Name: Amy Nalette
Title: Associate Acquisitions Editor
Website: www.pubint.com
Location: Chicago, IL

nalette_pomo

Tell us about your educational/professional background.
I double majored at MSU in Spanish and Professional Writing. I plan to pursue a master’s degree next – hopefully soon!

Tell us about your current job.

Publication’s International, Ltd. (PIL) is a privately owned Children’s Book Publishing company in the suburbs of Illinois. We create two different types of Children’s books: Electronic books (with all sorts of buttons that play sound effects, music, voices, etc.) and Quiet books (your typical storybooks without any sound component). We create books that feature licensed characters.

So for example, we work with Disney to create books featuring the Disney Princesses, Cars, Finding Nemo, High School Musical, Hannah Montana, Mickey Mouse Clubhouse, etc. (the list goes on and on).  Additionally, we work with Sesame Street, Nickelodeon, HIT Entertainment (Thomas the Tank Engine), Marvel, Dreamworks, and more.

My title is Associate Acquisitions Editor, but being an acquisitions editor at PIL is quite different than a typical publishing company. We do not accept outside manuscript submissions from anyone, because we create everything ourselves in-house. We have teams of editors, art directors, production editors, sound designers, animators, etc. that are assigned to each project. Every acquisitions editor in my department is assigned a different licensor that she works with daily. I am the acquisitions editor for Disney! Well, actually, since Disney is our biggest account, we had to split it in half. So I am responsible for all of Disney Quiet Books and another girl is in charge of Disney Electronic Books.

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Lessig on The Colbert Report

Monday, January 12th, 2009

In case you missed it, Lawrence Lessig was recently featured on Comedy Central’s The Colbert Report.

Lessig is a professor at Stanford Law School, and has spent most of his career focusing on the law and technology as it relates to copyright.  He is also the author of Remix: Making Art and Commerce Thrive in the Hybrid Economy.

Be sure to check out Martine Courant Rife’s guest post on copyright and digital writing.

MSU PW alum has worldwide media hit

Saturday, September 6th, 2008

Katie McAlpine, an alum of the Professional Writing program at Michigan State University, is becoming a rising star thanks to her creative use of social media.

Katie, who also majored in Physics at MSU, has been working as a science writer at the European Particle Physics Lab in Geneva, Switzerland, where part of her work is to create educational videos to help people learn about physics.

One of her videos was showcased in The New York Times in July and has recently gained the attention of numerous media, including the Lansing State Journal, NPR, and Wired.

“We love the rap, and the science is spot on,” said CERN spokesman James Gillies.

“I have to confess that I was skeptical when Katie said she wanted to do this, but when I saw her previous science rapping and the lyrics, I was convinced,” he added. “I think you’ll find pretty close to unanimity among physicists that it’s great.”

Katie used what she learned in her advanced web authoring class and other PW courses to create this educational and fun rap video about science. We’re excited to see professional writers being recognized for their talent, so be sure to check it out! Congratulations Katie!

In the Workplace with Lauren Fox

Sunday, June 8th, 2008

Name: Lauren C. Fox
Title: Assistant Editor
Location: Chicago, IL

Tell us about your educational/professional background.
I studied in the professional writing major, editing and publishing track, for four years at MSU. I also worked as a copy editor for The State News for a year before being promoted to copy chief, which I loved doing for a year and a half, and was recognized as Copy Editor of the Year in May 2007. I moved to Chicago to intern at Venus, Chicago Agent and Miami Agent magazines before being hired as News Editor for the magazines.

Tell us about your current job.
In July 2007, I was hired at Associated Publications Inc., where I continue to work as one of two assistant editors of three national magazines: Complete Woman, Sophisticate’s Black Hair and Sophisticate’s Hairstyle Guide. I mostly write content for the magazines, but also do a great deal of editing and securing material via PR and salon contact. I have interviewed various celebrities and their stylists, such as Amanda Bynes (actress) and Cassie Ventura (singer/actress). Some of my favorite pieces are about fitness/diet/exercise, such as how to get bikini-ready in 30 days and an in-depth look at organic food.

What does a typical day look like for you?
Work starts at 8:30 a.m. every day. I typically get into the office and read/respond to emails for about a half hour. After that, it’s nearly impossible to set a schedule. Since I have three different editors, one for each magazine, they likely will call me at least 10 times throughout the day to ask for celebrity photos, updates from PR agencies on different stars and status/progress on my story assignments.

Between that, I generally work on researching and writing stories. I share an office with the other assistant editor and the associate editor, so the three of us work hard but also are friends, so we take time out to talk during breaks. This is the time when we get ideas for stories, as we discuss our weekends, love lives, sex, etc. Anything goes, and everyone shares. I break for lunch around noon, come back and get back to writing. Some days I have five interviews, while some days I have none. Some days I have to write five stories, while some days I’m so bored I organize my files and alphabetize transcripts. It varies greatly from day to day. The office closes at 6 p.m., and the work day is done. We keep such long hours because we have to be in contact with both New York and Los Angeles for PR firms, celebrities and stylists.

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